Award-winning production company Papaya Films London has teamed up with Havas Worldwide to help the world’s number one condom manufacturer, Durex, highlight their huge range of condoms in their latest campaign set to go out in UK, Germany and all over Europe.
Durex is well-positioned to help you find a condom that will suit you and your sexual needs. Directed by Christian Bevilacqua, the set of TVC’s, and idents convey the message ‘If it fits right it Feels Right’ in a highly visceral and sensory way combining sophisticated in-camera techniques and clever VFX transitions with a quick cutting selection of macro shots.
Wojtek Skiba, EP at Papaya Films London says: “Durex want to make staying at home more fun, I can’t think of a better time for this set of adverts to hit the screens. We had a lot of fun working with Havas on this shoot creating multiple scenes in studios and a swimming pool. We can’t wait to be shooting spots like this again, but at the moment we are focussing on shooting what we can shoot safely in the circumstances. Until then stay safe everyone.”
Credits
Title: “Feels Right”
Client: Reckitt Benckiser
Agency: Havas
Creative Director: Elliot Harris
Creative Team: Eduardo Boldrini and Ronnie Vleck | Agency Producer: Adrianne Godfrey
Production Company: Papaya Films London Director: Christian Bevilacqua
Executive Producer: Wojtek Skiba
Producer: Rupert Greaves
DP: Peter Riis
Production Designer: Joanna Kaczynska
Costume Designer: Marcin Zak
Editor: Al Sinclair
Postproduction: Absolute